Rutherford Town Rising (RTR) is a 501c3 organization dedicated to leading and preserving the unique character of the historic downtown while developing and enriching assets which promote economic vitality, sense of community, and quality of life.
Working in partnership with local government, businesses, the North Carolina Department of Commerce and other agencies, and through the dedication of our board members and volunteers, RTR works to provide our businesses with the support, programming and promotional assistance they need to succeed and the vision to help our town flourish.
Main Street America™ has been helping revitalize older and historic commercial districts for more than 35 years. Today it is a network of more than 1,600 neighborhoods and communities, rural and urban, who share both a commitment to place and to building stronger communities through preservation-based economic development. Main Street America is a program of the nonprofit National Main Street Center, a subsidiary of the National Trust for Historic Preservation.
Rutherfordton is a North Carolina Main Street community, designated by the N.C. Department of Commerce Main Street & Rural Planning Center. Rutherford Town Rising is charged with administering the program at the local level and building public-private partnerships to spur economic development that achieves measurable results such as investment, business growth, and job creation.
